Welcome to Your Raw Food Journey

Welcome to the Top Dog pack. We’re so glad you’re here! If you’re thinking about switching your pup from kibble to raw food, or starting a puppy on raw, you’re in the right place. This Hub is your one-stop shop to learn, explore, and get started with confidence.

What’s in this Hub

  • FAQs — all the basics covered: safety, nutrition, transitions, storage, feeding guidelines and more. 
  • How to Transition from Kibble to Raw — our getting started guide. easy-to-follow guidance on how to make the switch smoothly and safely. 
  • Shop Our Starter Pack — our recommended first order for new raw feeders: everything your dog needs in one box to begin their raw journey.
  • Ask our Nutritionist – have a pup with more complex needs or specific requirements? Our qualified nutritionist, Katie Coach would love to help! 

Why Go Raw?

Switching to a raw diet can bring some real perks for your dog: many pet parents quickly notice improvements in digestion, coat, energy levels, and overall vitality.

Here’s what’s great about going raw with Top Dog:

  • Balanced meals including protein, bones, organs, veggies: everything your dog needs for a complete diet. (That’s why our Starter Pack is the perfect first step.)
  • We don't compromise on quality: only USDA-approved, human-grade and ethically sourced meat makes it to our shelves, so you can trust what goes into your dog's bowl.
  • Simplicity and convenience: raw feeding made easy so you spend less time worrying and more time enjoying life with your pup.
  • We know that your dog is as unique as you are. We provide a tailored service and an extensive product range, from personalised recommendations to custom delivery options. So if you’d prefer to ‘DIY raw’, we have everything you need for that, too!

Ready to Take the Leap?

Whether you’re curious about raw, want to try our Starter Pack, or just want to read up before committing — you’re in the right place. Click below to explore, get set up, and start your dog’s journey toward a healthier, happier life.

Your First Steps to a Happier, Healthier Pup

Ready to dive in?

Our Getting Started page walks you through the essentials of raw feeding in a simple, friendly way.

Learn how to transition from kibble, discover our recommended Starter Pack, and find tips that make your raw-feeding journey easy and stress-free.

It’s the best starting point for giving your dog the fresh, nutritious meals they’ll love.

If you’re ready to dive in, our carefully crafted Starter Pack is designed for beginners. It combines proteins, bones, organs and veggies — a balanced mix that makes the first weeks on raw straightforward and stress-free.

Great for puppies, adult dogs, or anyone new to raw feeding. Plus, get 25% off on your first order!

Got Questions? We've Got Answers!

New to raw feeding or just curious about how it all works?

Our FAQ page is your go-to guide for all the common questions pet parents ask - from safety and storage to portion sizes, ingredient sourcing, and everything in between.

If you're feeling unsure about anything, this is the perfect place to get quick, clear, and confidence-boosting answers.

We're here to help.

Have a question about raw feeding?

Ask our Canine Nutritionist